Management of stakeholders is one of the major responsibilities of a project, change or operational manager. In any activity (project, programme, portfolio or operational), there are several individuals involved and since the activity manager is at the centre and the integrator of the activity, he/she is expected to meet the prioritised needs of key stakeholders within the activity’s boundaries. This is why the identification, analysis and management of stakeholders are crucial to the success of any activity. If you are a project, programme, portfolio or change manager and need some help with stakeholder management, you can sign up for Training Creatively’s stakeholder engagement training course in London.
Who is a stakeholder?
A stakeholder can be an individual, an organisation or a group who might be involved, affect, be affected or perceive itself to be affected by activity, decision or the outcome of an activity.
Simply put, anyone whose interest is affected either negatively or positively is known as a stakeholder in the activity. Whilst doing stakeholder management, the activity manager has to deal with individuals who have their own agenda and interests. It is can be difficult to gauge the interests of all of the individuals who are affected or involved in operational, project or change activities.
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